The one-millionth Mercury was a 1950 four-door sedan, and Mercurys were no longer called "Mercury Eight"—just "Mercury". To compete with GM and Chrysler two-door hardtops, Mercury introduced the "Monterey Coupe". It featured a padded canvas or vinyl top and custom leather interior.
Mercurys won two NASCAR Grand National races this year, and Mercury was the official pace car at the 1950 Indianapolis 500.
Production for the 1950 Mercury totaled an astounding 293,658 units, Mercury's second best sales year.
1950 Mercury - SERIES 0CM
For 1950, the letters of the word Mercury were imbedded in chrome on the front of the hood, and "Eight" no longer appeared on the grille. The signal lights were chrome-encased in a fashion similar to that used on the 1948 Cadillac. The design of the trunk chrome was altered, as was the tip on the side spear. The biggest change was made to the dash. It was completely restyled.
In the equipment area, improvements were made to the carburetor, parking brake, and steering.
Standard equipment was similar to 1949, and included: plastic steering wheel with medallion including full horn ring, cigarette lighter, electric clock, oversize locking glove compartment, twin horns, two sun visors, arm rests on each front door, dual windshield wipers, foot control for headlights with beam indicator on instrument panel, two ashtrays in rear compartment, friction-lock, ventilating windows in front, dimming control for instrument lights, special luggage compartment light, twin tail and stop lights, and spare wheel and tire in the luggage compartment. Power window lifts and seat adjustment were standard on the six-passenger convertible and available at extra cost on all models but the station wagon.
Body Colors -
Banning Blue
Black
Dune Beige
Everglade Green
Laguna Blue
Maywood Green
Mirada Yellow
Penrod Tan
Roanoke Green
Royal Bronze Maroon
Trojan Gray
Upholstery Choices -
Broadcloth or cord in closed models in green-gray or rust
Genuine leather in Convertible and station wagon.
Mercury Engines -
L-head V-8. Cast iron block. Displacement: 255.4 CID. Bore and stroke: 3.19" x 4.00". Compression ratio: 6.80:1. Horsepower: 110 @ 3600 RPM. Torque: 202 @ 2000 RPM. Three main bearings. Carburetor: Holley 885FFC two-barrel.
Chassis - All Models -
Wheelbase: 118".
Overall length: Passenger Cars - 207.0" Station Wagon - 214.0"
Front tread: 58.5".
Rear tread: 60.0".
Tires: 7.10 x 15.
Powertrain Options -
Three-speed manual column mounted transmission was standard.
Touch-O-Matic Overdrive was optional.
Rear Axle ratio 3.9:1 standard, Axle ratio for overdrive 4.27:1.
Significant Options -
Back-up Light
Courtesy/Map Light
Directional Signals
Engine Compartment Light
Exhaust Pipe Extension
Fender Shields
Fog/Road Lamps
Front Grille Guard
Hand Brake Signal
Heater/Defroster
Gas Tank Lid Lock
License Plate Frames
Mercury Matched Luggage
No-Glare Rear View Mirror
Oil bath air cleaner
Outside Rear-view Mirror
Plug-in Utility lamp
Power Seat (standard in convertible)
Power windows (standard in convertible)
Radio with station changing push buttons
Rear Window Wiper
Seat Covers
Spare Tire Air Extension
Spot Light
Two-tone Paint
Undercoating
Visor Vanity Mirror
Wheel Trim Rings
Windshield Washers
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The 1950 Mercury Convertible sold well - but only half of its previous year's sales at 8,341 units.
Relegated to 2nd place in model sales, the 4-door was still a strong seller at over 132,000 units.
Perhaps the super strong sales in coupes hurt the 1950 Mercury Station Wagon - dropping it back to a meager 1,746 in sales.
The 1950 Mercury Monterey was a stopgap measure to give the hardtop "look" to a standard coupe. However, it did have an upscale interior borrowed from the Convertible.
The 1950 Mercury dash was very futuristic and was a portent of later FoMoCo dashboards.