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Home/Ads - Brochures - Press Releases - Styling & Design/1.0 Print Advertisements/Willys-Overland Ads/ 1952/

1952 Willys Aero Ads

In 1952 Willys re-entered the car market with a new compact car, the Willys Aero. Initially, it was only available only as a two-door sedan, but soon other models joined the line, including a 2-door hardtop. It was available with either an L-head or F-head six-cylinder engine. Export markets could get the Aero with a four-cylinder engine.

Advertising, in many cases, sought to tie the Aero to the very successful Jeep.

Production for the first year was a promising 31,363


The Automotive History Preservation Society Digital Documents Library provides these materials for educational, or research, or personal use. You should not republish these materials for financial gain without informing the original author or publisher.


The Aero Willys was an attempt to return the maker to the auto marketplace after a hiatus of 11 years.

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1952_Willys_Aero_Eagle_Hardtop_PC_1.pdf
1952 Willys Aero Eagle Hardtop Post Card "Out of the blue comes Willys' newest sensation" (5.6x3.5)


1952_Willys_Aero_Ad_1.pdf
1952 Willys Aero Ad "magic in Motion - the new Aero Willys" (10.2 x14.0)


1952_Willys_Aero-Ace_2-Door_Sedan_Ad_1.pdf
1952 Willys Aero Ad "Feels Like an Airliner! The new Aero Willys!" (12.4 x17.0)


1952_Willys_Aero-Ace__-_Jeep_Ad_1.pdf
1952 Willys Aero Ad "Willys Scores a Double Hit!" (11.6 x15.0) Note the direct tie to the prolific Jeep line.


1952_Willys_Family_Ad_1.pdf
1952 Willys Aero Ad "A World-famous Family - Each a Leader in its Field" (25.4 x17.0) Note the direct tie to the prolific Jeep line.


 


 


 


 


 


 


 


 


 


 


 


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