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Home/Ads - Brochures - Press Releases/Advertisements/Chevrolet Ads/ 1960/

1960 Chevrolet Full-Size Ads

Chevrolet decided to back off on the swoopy styling introduced for 1959 and square off the wings. The front facia was also redone in a more conservative style that would later be reflected in Buicks and Oldsmobiles. The restyle was in reaction to a slight edge in sales by Ford, and some criticism by the media.

Total sales were 1,410,958 - still very strong.



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1960 Chevrolet Impala Ad "Here for the first time anywhere - elegance with economy" (10x14)
1960_Impala_Ad_1.pdf
1960 Chevrolet Bel Air Ad "If this one doesn't want to make you travel - you already live where all the fun is" (16x11)
1960_Bel_Air_2_Door_Hdtp_Ad_1.pdf
1960 Chevrolet Bel Air Ad "What could you be thinking about that Chevrolet hasn't thought of?"
1960_Bel_Air_4_Door_Ad_1.pdf
1960 Chevrolet Kingswood Station Wagon Ad "It's a pretty cool customer that doesn't ward up to this wagon" (10x13)
1960_Kingswood_4_Door_Wagon_Ad_1.pdf
1960 Chevrolet Bel Air Ad "If this one doesn't want to make you travel - you already live where all the fun is" (Single page 10x13)
1960_Bel_Air_2_Door_Hdtp_Ad_2.pdf
1960 Chevrolet Impala Convertible Ad "I built my Chevy as a four-wheel glider - with a sailplane's soaring smoothness"
1960_Impala_Convert_Ad_1.pdf
1960 Chevrolet Bel Air, 2-door sport coupe, green (10.5 x 14) 1 page. Courtesy of the Jim Larson collection.
1960ChevyAd_BelAir2drHdTp_green.pdf