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Home/Ads - Brochures - Press Releases - Styling & Design/1.0 Print Advertisements/Oldsmobile Ads/ 1954/

1954 Oldsmobile Ads

For 1954, a significant styling change was made for Oldsmobile - with the car showing a more rounded appearance. The most noticeable 1954 features was the "panoramic" wrap-around windshield previewed on the limited-production 1953 Fiesta. Wheelbase was up 2" on both models, and a new chassis was featured.

The big news was the upgraded Rocket V-8, now with new cylinder heads and now displacing 324 CID. The 4-barrel carbureted V-8 was shared between the 98 and Super 88 models, now at 185 HP.

Gone was the rather misleading "DeLuxe Eighty-Eight" base model - it was now called "88".

Production for the model year was 351,634, up slghtly from 1953's 332,086. A significant portion of the gain was in the base 88 series where a 2-door Holiday Hardtop Coupe was added.

The Automotive History Preservation Society Digital Documents Library provides these materials for educational, or research, or personal use. You should not republish these materials for financial gain without informing the original author or publisher.


 

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1954_Oldsmobile_Super_88_4-Door_Sedan_Ad_1.pdf
1954 Olds Super 88 Ad "Another First from Oldsmobile"


1954_Oldsmobile_Ad_2.pdf
1954 Olds Starfire Convertible Ad "Oldsmobile's fabulous new Starfire"


1954_Oldsmobile_Ad_3.pdf
1954 Olds 98 Coupe and Convertible Ad "Take the wheel, this dream is real!"


1954_Oldsmobile_Ad_4.pdf
1954 Olds Super 88 Convertible Ad "Spirits go up when tops go down!"


1954_Oldsmobile_Ad_5.pdf
1954 Olds 88 Body By Fisher Ad "Holiday 88 by Oldsmobile, Body by Fisher"


 


 


 


 


 


 


 


 


 


 


 


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