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Home/Ads - Brochures - Press Releases - Styling & Design/Advertisements/Pontiac Ads/ 1967/

1967 Pontiac Firebird Ads

In answer to Ford's tremendously popular Mustang, GM finally met the challenge this year with the Chevrolet Camaro and, at mid-year, the Pontiac Firebird.

The Firebird shared many body panels and mechanical components with the Camaro, but significant differences were to be found under the skin. In order to provide meaningful market differences between the two F-bodies, Pontiac was allowed to develop and install its own drive train, suspension components and interior appointments.

Engines ranged from the 230 c.i. overhead cam inline six to the 400 c.i. Ram Air V8.

The upscale Pontiac "ponycar" was slightly more expensive than its Chevy cousin, but many buyers in 1967 considered the premium to be worth the cost.

Firebird sport coupe production total: 67,032
Firebird convertible production total: 15,528

Pontiac production total: 817,826

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1967 Pontiac Firebird, convertible, red (10.5 x 13.5) 1-page
1967 Pontiac Firebird introduction (31.5 x 13.5) 3-page spread
1967 Pontiac Firebird, 5-car ad (10.5 x 13.5) 1-page
1967 Pontiac Firebird, convertible, blue (10.5 x 13.5) 1-page
1967 Pontiac Firebird convertible, blue (8.5 x 11) 1-page
1967 Pontiac Firebird, 5 cars (8.5 x 11) 1-page
1967 Pontiac Firebird convertible, red (8.5 x 11) 1-page
1967 Pontiac Firebird Sport Coupe, silver/convertible, teal (8.5 x 11) 1-page
1967 Pontiac Firebird various models (9.5 x 12.3) 5-page spread, Weathervane apparel, Vogue magazine, March, 1967
1967 Pontiac Firebird 400 convertible, black & white (5.5 x 8.5) 1-page
1967 Pontiac Firebird five-car ad (8.33 x 11) 1-page
1967 Pontiac Firebird sport coupe, black & white (10.8 x 14.5) 1-page. Ad courtesy of TOCMP.
1967 Firebird Sport Coupe, Black & White (10 x 13) 1 page
1967 Pontiac Firebird Newspaper Advertising Insert, color (10.75 x 12.25) 8 pages.