All 1934 DeSotos featured Chrysler Corp.'s new, streamlined, "Airflow" design, introduced in January 1934 after much pre-intro marketing. The car featured unit body construction that allowed wider front seats that could fit three passengers. The car had built-in headlamps and a hood that extended beyond the front axle. The rear fenders  had full fender skirts. Other design features included a rounded radiator grille and a modified, V-shaped windshield.

Byron C. Foy was president of DeSoto and he helped promote sales of the new model at Chrysler's exhibit at the "Century of Progress" exposition in Chicago. Airflows were capable of up to 22 mpg fuel economy. Race dryer Harry Hartz set 32 stock car records driving a DeSoto Airflow at Muroc Dry Lake in California. .

1934 production: 13,940, a precipitous drop from 1933's 22,741. No matter how advanced, the public thought the car ugly.

The Automotive History Preservation Society Digital Documents Library provides these materials for educational, or research, or personal use. You should not republish these materials for financial gain without informing the original author or publisher.